How Disability Support Organisations Can Lead with a Culture-First ApproachBusinesses all over the world attempt to create something that disability support organisations already have in spades: Humanity.
When you’re in the business of working to make lives easier and brighter, there’s a good chance that you have happy customers. But that is not a given, nor something that can be taken for granted.
To earn the kind of trust and reputation that will increase your business, you need to look at what it is about your organisation that your customers rave about. It’s about looking beyond customer satisfaction and at what makes people feel valued.
What would your team need to do for customers to want to tell the world about it? It’s an important question to consider because it creates a significant impact on your brand and how you promote and provide services. When we surveyed Australian NDIS participants and primary carers on what they value most when choosing a service organisation, the number one answer was trust and reputation.